“ART OF WAR” –
How To Handle Competition
The Chanakya Way
Contents of the
“ART OF WAR”
How To Handle Competition The Chanakya Way
“ART OF WAR” : Day 1
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Introduction to Chanakya & Kautilya’s Arthashastra -
Introduction to Chanakya’s Saptanga model
“ART OF WAR” : Day 2
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Introduction to Swami -
Leadership and leadership qualities
“ART OF WAR” : Day 3
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Danda and Mitra -
Importance of your team members and friends (allies)
About Program
Each and every one of us wants to become successful. We aim to win in businesses, careers, and ultimately in life. However, most of us fail to reach our full potential because of various speed breakers.
Chanakya and the Art of War draw upon lessons from the Arthashastra, the great teacher, philosopher, and strategist who can help you to overcome those speed breakers to become innovative and influential and realize your true potential.
He wrote down everything he had studied about war and techniques to tackle competition in the Kautilya’s Arthashastra, which contains 6000 sutras (formula) on how to win over the competition. These sutras are applicable in every situation. Whether you are a business owner struggling with competitors to take one customer, a corporate executive facing issues to get a dream job, etc. In this program, Dr. Radhakrishnan Pillai will teach you Chanakya’s winning strategies by putting into practice the ‘Art of War
“ART OF WAR”
War or any competition, is often just a mind game. One who understand the mind of opponent wins the game.
SWAMI
AMATYA
JANAPADA
DURG
KOSHA
DANDA
MITRA
SWAMI
Swami – The Leader – CEO/Chairman
Who is a leader? Why does Chanakya place so much emphasis on a leader? Most of us think of a leader as a person with a particular designation and post – the Chairman or CEO of a company, the captain of a sports team, the dean of an educational institution or the general of an army.
These are leaders no doubt. However, certain other attributes are required to make one a “great leader”, a leader who is productive, result oriented, inspiring.
One may get a leadership chair(position) by heredity, power or influence. But if one is not capable, the chair will not keep him.
Leadership position itself comes with great responsibilities and handling that reposibility you will need leadership qualities.
Therefore in this you will get to know what are the qualities of an ideal leader and how anyone can build that qualities
AMATYA
Amatya:- The Ministers – Managers
In Kautilya’s Arthashastra, the importance of a minister is emphasized repeatedly. In fact, Chapter 8 in Book 1 is titled Amatyautpatti, meaning “appointment of ministers”. Who is an amatya? He can be called a mantri or a minister. His counterpart in the corporate world is the manager.
There is a difference, yet there are similarities between leaders and managers. Depending on the context, every leader is a manager for someone and every manager is a leader for someone else. Let us take an example. The CEO of a company is the leader.
If the vice-president (VP) of the company manages a part ot the work for the CEO, the VP becomes the minister or manager. However, the VP is also a leader to his team members.
His subordinates, such as the assistant vice-presidetent, becomes his ministers.
JANAPADA
Janpada:- The Market
Till the last man in the last village is not happy, the work of government is not done, says Chanakya. Similarly, till every customer is not satisfy, the work of organization is not complete.
The janpada are the citizens of the country. Without them the country is not complete.
In the context of corporate world, Janpada referes to customers or clients. The prime duty of a comapny is to serve its customer.
Gandhiji also put it well: A customer is the most important visitor on our premises.
He is not dependent on us.We are dependent on him. He is not an interruption in our business. He is the purpose of it. So managing your customers is the first most important thing every leader should do.
DURG
Durg:- The Fortified City – Infrastructure
The fourth pillar consist of forts which was very important in the ancient time. Forts were located at strategic points, such as mountaintops or the coast, and helped the king to keep a lookout for enemies.
Every operations of the kings were directly connected and handled from his fort. Every organisation need to have well thought out infrastructure that includes both the physical and digital realms. So Durga deals with enabling people to perform by taking out obstructions.
It is about facilitating people with work; which the right tools and the right infrastructure.It is also involved ensuring Data integrity.
So building your infrastructure (head office) based on physical and digital form is very important, so you can efficiently handle your business operations. Soo how to build your strong head offices.
KOSHA
Kosha:- The Treasury – Finance
Chanakya has said, the first task of a king is to focus on the acquisition, growth and expansion of the treasury. Kosha is necessary to keep the kingdom going. The finance maintains the kingdom and helps in its growth and expansion. Every leader should manage his finance very efficiently. Chanakya says, the ‘koshadhyaksha’ or finance head , must bring daily financial reports and inform the king about financial condition. ‘Artha’ is wealth and ‘shastra’ is scripture. Therefore Arthashastra itself means the scripture of wealth. Chanakya has given many formulas on managing finance in Arthashastra. Soo you will get to know are that formulas.
DANDA
Danda:- The Army – Employees
The sixth pillar of a kingdom is the army. It showcases the power of a country and protects the citizens from external threats. An army is a trained group of people that is ready to fight any threat. In modern days, the army is the employees of your business. They should be well trained to be a leader and take the responsibilities. The leader should efficiently manage his business army. In Arthashastra, Chanakya has given many formulas on how you can manage your business army and how you can take 100% benifit out of it.
MITRA
Mitra – The Advisors
Mitra, a word commonly used in all Indian languages, means a friend, colleague or partner. It forms the last pillar of Chanakya’s Seven Pillars model. He is the friend, philosopher, expert and guide. You can depend upon him and he is true to you. The story of Mahabharata illustrate the importance of choosing the right advisor at the right time. This seventh pillar can change the dynamics of any game. A friend can make you or break you completely. You should always have an expert or mentor around you. Chanakya says, never goo for war alone, take a friend along with you. But choosing right advisor is most important as Chanakya says, he can make you or break you. Therefore you will get to know how you should choose right advisors.
Frequently Asked Questions
- Business leaders & owners
- Entrepreneur
- Wantepreneur (Students)
- Top level management (CEO, Directors, Managing directors etc)
- Mid level management aspiring to grow.
Benifits of attending this program
- It will help you to come out from the competition you are stuck from years.
- It will give you a unique dimension to tackle with your competition.
- You will be able to predict the next move of your competitor and tackle it successfully.
- It will help you to take action and workout your plan efficiently This will help you to make powerful strategies & tactics.
- It will help you to make execution plans and backup plans.
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